GOOD NEWS IN WEST MICHIGAN

Transcription

1 CITYFEST SUMMER 2018 FINANCIAL PROPOSAL GOOD NEWS IN WEST MICHIGAN

2 GOOD NEWS IN WEST MICHIGAN MAKING AN IMPACT THROUGH WORD AND DEED Imagine... Thousands of people throughout West Michigan united and equipped to address the community s critical needs by sharing their lives and resources to improve the quality of life for everyone. A regionally oriented, interdenominational movement with thousands of participants designed to purposefully and positively change lives with a message of hope by reaching out to their friends and neighbors through multiple major events. A region-wide collaborative service effort known as One West Michigan that engages individuals and corporate, civic, and church leaders toward a shared vision to help the least fortunate in this region. Building a long-term commitment that brings diverse people together, breaks down barriers, opens lines of communication, and advances a positive agenda for change. This is the vision of CityFest with Luis and Andrew Palau. 2 FINANCIAL PROPOSAL

3 CITYFEST CHANGE YOUR WORLD At the invitation of churches and organizations throughout West Michigan, the Palau Association is preparing to partner in leading a unified, area-wide campaign in our region. We are excited to use this effort to: Actively address the basic needs of the area through region-wide collaborative service initiatives Enrich relationships among business, civic, and religious leaders Engage individuals Build key relationships Save the city millions of dollars through community service initiatives Provide momentum for a unified, ongoing citywide service effort Provide a message of hope to tens of thousands of hurting people all over West Michigan Through this area-wide campaign, we are conducting one of the largest community outreach initiatives the region has ever seen. The event will culminate in a family-oriented festival expected to reach thousands of individuals with the Gospel. Please consider joining as a partner for this historic campaign to support the community in its effort to make a lasting impact on the entire region. With your collaboration, thousands of lives can change for the better. FINANCIAL PROPOSAL 3

4 COMPONENTS OF A FESTIVAL PRAY. SERVE. EQUIP. PROMOTE. PROCLAIM. Pray: Love our city through prayer. Thousands all over the region will join in multiple united prayer efforts. Serve: Partnering with organizations, churches, businesses, and civic agencies to meet the community s needs through serving schools, doing home repairs, neighborhood revitalization, outreaches to the homeless, and many other projects. Equip: Give thousands of people in the region the tools to reach out to their neighbors and friends with God s love. Promote: A massive grassroots marketing and publicity campaign will be implemented to achieve a high level of visibility and awareness throughout the whole region. Proclaim: The family-friendly event in the summer of 2018 will celebrate the accomplishments of the region-wide service initiative and proclaim the Good News of Jesus. It will include two days of live concerts featuring popular musicians, a Family Fun Zone, Action Sports, and a clear message of hope from evangelists Luis and Andrew Palau. There will also be several outreach events for specific affinity groups in the days leading up to the festival, including business and civic leaders, women, prisoners, and university students. 4 FINANCIAL PROPOSAL

5

6 PALAU FESTIVALS HISTORY OF IMPACT For nearly 50 years, the Luis Palau Association has been proclaiming the name of Jesus Christ in major cities throughout the world. Through this worldwide ministry, Luis and Andrew Palau have shared the Gospel with more than 1 billion people through television, radio, print, and live events. Partnering with local churches, these campaigns have taken place in some of the most influential cities of the world, including London, Hong Kong, Singapore, Madrid, Moscow, Mexico City, Buenos Aires, Washington, DC, and New York City. We have also had the opportunity to serve alongside believers in more distant regions, including Northern Scotland, Burundi, Fiji, Bangladesh, Rwanda, and Thailand. Phoenix, Arizona: Population: 1.4 million (2009) Attendance: 110,000 Partnering churches: 550 Volunteers: 35,000 Ongoing: Entering its 6th year of ongoing Gospel Movement Anchorage, Alaska: Population: 300,000 (2014) Attendance: 20,000 Partnering churches: 180 Volunteers: 1,500 Ongoing: Entering its 3rd year of ongoing Gospel Movement Sacramento, California: Population: 2.5 million (2011) Attendance: 75,000 Partnering churches: 475 Volunteers: 22,000 Logged hours of service: 100,000+ Ongoing: Entering its 4th year of ongoing Gospel Movement New York City: Population: 8.4 million (2015) Attendance: 232,289 Partnering churches: 1,730 Volunteers: 12,810 Ongoing: Entering its 2nd year of ongoing Gospel Movement 6 FINANCIAL PROPOSAL

7 Goals: To bring deeper unity to our churches and organizations through the participation and partnership of: More than 300 churches and organizations More than 15,000 volunteers Multiple service projects To mobilize churches and organizations to address the needs of the community through: A region-wide, interdenominational collaborative service initiative Collaboration among the church, business, and civic communities An aggressive evangelism and prayer card campaign To equip the region: To equip and motivate over 5,000 people to make an impact in the lives of others through evangelism Bring spiritual renewal To bring a message of hope through: A two-day major, historic, evangelistic outreach event Multiple strategic gatherings for specific affinity groups Extensive media coverage with a message of hope To sustain the work long-term through: A continuing network of church, corporate, and civic leaders committed to unified, region-wide projects focusing on the spiritual and physical needs of the region An added level of trust and collaboration within the church community An ongoing focus on the impact of word and deed Measurables: Number of people served Number of churches and organizations involved Attendance at the event Number of individuals engaged Number of service projects accomplished Quality of impact in the city Number of people who respond FINANCIAL PROPOSAL 7

8 CITYFEST THE LEADERSHIP TEAM Executive Team Co-Chairs: Doug DeVos Joe Stowell Campaign Director: Levi Park Festival Staff: Duffy Johnson Melissa Banek Austin Presnell Dan Clark Sarah Brittan Chairs Pastoral Co-Chairs: Julian Guzman Jon Brown Peter Jonker Jim Samra Jim Liske Tom Elenbaas Nathaniel Moody Kyle Ray Josh Vander Klok Jeff Manion One West Michigan Co-Chairs: Ryan VerWys Artie Lindsay Prayer Co-Chairs: Randy Hekman Mary Sterenberg Counseling Co-Chairs: Kids/Action Sports Co-Chairs: Business/Civic Luncheon Co-Chairs: Women s Luncheon Chair: Susan Sorensen Spanish Speaking Chairs: Berto Gonzalez Jose Duran Fundraising Co-Chairs: Kevin Cusack Jim Engen 8 FINANCIAL PROPOSAL

9 CITYFEST FINANCIAL PROPOSAL 9

10 FINANCIAL PARTNERSHIP HOW YOU CAN MAKE A DIFFERENCE You care about West Michigan. You care about the broken and the lost. You care about living out your purpose. You want to make your life count and point people toward hope. We want to help you see this vision realized. CityFest respectfully asks you to consider partnering with us to accomplish this campaign and affect tens of thousands of lives in the region. Make an impact as an individual. The next page outlines how to engage as an individual partner. Partner as a church. If you would like to be involved financially, please contact Duffy Johnson at Join as a corporate sponsor. Pages outline how you can become a Corporate Sponsor. Project Budget Church and Community Partnerships $291,000 CityFest Event $245,000 Physical Arrangements and Coordination $460,000 Affinity Outreach Events $68,000 Advertising and Public Relations $225,000 General and Administrative $239,000 Fundraising $28,000 Contingency $155,000 Total $1,700, FINANCIAL PROPOSAL

11 Region-wide impact: All funds raised will be used to cover the local costs for CityFest with Luis and Andrew Palau Luis and Andrew Palau will receive no monetary compensation The budget is typically made up of gifts from individuals, churches, and corporate sponsors Table of Gifts Number of Gifts Gift Size Total Festival Total 1 $500,000 $500,000 $500,000 1 $250,000 $250,000 $750,000 3 $100,000 $300,000 $1,050,000 4 $50,000 $200,000 $1,250,000 6 $25,000 $150,000 $1,400, $10,000 $100,000 $1,500, $5,000 $100,000 $1,600, $1,000 $50,000 $1,650,000 Many Various $50,000 $1,700,000 Churches (15-20%) Corporate Sponsorships (12-15%) Individuals (60-70%) Please prayerfully consider your stewardship role to help bring the message of hope through CityFest. All gifts are tax-deductible and deeply appreciated. For more information about giving non-cash gifts (gifts-in-kind, stocks, mutual funds, real estate, or other) or to join our Development Team, please contact Levi Park at levi.park@palau.org. To give, please visit contact Levi Park, or send your gift to: CityFest West Michigan PO Box 6603 Grand Rapids MI FINANCIAL PROPOSAL 11

12 ENDORSEMENTS WHAT PEOPLE ARE SAYING This is such a beautiful scene of people coming together under a common cause. CityFest is now part of our history. You are showing how much communities of faith contribute to civic life. Mayor Bill de Blasio New York City, New York Luis Palau is one of God s most gifted evangelists in the world today, and a man for whom I have the greatest possible love and respect. Billy Graham World Evangelist Luis Palau may be the most prominent evangelist in the United States after Mr. Graham, although Mr. Palau built his reputation at mass events in other parts of the world, particularly Latin America, where he is still best known. He has a crossover appeal that draws multi-ethnic audiences. New York Times This is the largest, most successful, sustained effort that the city of Portland and the region has ever seen. Former Mayor Sam Adams Portland, Oregon The Luis Palau Association is the right group because they have the right mix of adapting and changing to the market conditions, to turning it into a festival and fun, but never changing from the foundations of the gospel. Doug DeVos President, Amway Corporation I have never known any other evangelistic initiative that has brought the churches together quite like a Palau campaign. Pastor Lyndon Bowring London, England Before the event was even over I had pastors coming up to me saying, This was wonderful. I wish I had gotten involved sooner. Pastor Rick Harpel Yakima, Washington Government, the Church, and business leaders coming together in a partnership that I think is truly unique. Jeff Grubb Regional Managing Director, Wells Fargo 12 FINANCIAL PROPOSAL

13 A listing of his crusades reads like a world atlas: Jakarta, Kiev, Buenos Aires, San Antonio. He has preached on every continent except Antarctica. From Aberdeen, Scotland, to Zurich, Switzerland, Palau has tried to awaken cities to their need for God. Associated Press Any opportunity we have to be unified as believers is really an exciting prospect. Former Governor Loren Leman Anchorage, Alaska If Billy Graham epitomizes classic 1950s American virtue, Palau represents continent-straddling 21stcentury multiculturalism. He is as at home in Romania as he is in Raleigh. Miami Herald We re neighbors. We re friends from the community. And we re doing this because we want to live God s love in the heart of our city. Dick Stafford Phoenix, Arizona I love how the Palau Association doesn t come into a city to try and take over and take control of where the city goes, but it s to bring value and resources and experience and stories and examples and models from other cities to say, Look, this is possible. This has been done. Gabe Lyons Founder, Q Ideas This festival gave us a reason to work together. And I think we couldn t have done it without the Palau Association. We hadn t done it before. And I think we re different as a community because of what this festival brought to our city. Pastor Billy Thrall Phoenix, Arizona When you multiply the impact from one church to hundreds of churches, the synergy comes together and the impact for the city is phenomenal. God needs the whole Church to be the Church, to quit building our own empires, and get involved in our local neighborhoods. Rick McKinley Portland, Oregon FINANCIAL PROPOSAL 13

14 Bobby Gold Bobby Gold Bobby Gold Bobby Gold Bobby Gold Bobby Gold CITYFEST PROMOTIONAL IMPACT COVERAGE AND PUBLICITY Invitation Pieces: 500,000 Banners: 250 Window Stickers: 5,000 Signage: 10,000 Transit: Multiple sites Television Stories: 36 (in past festivals) ($146,955 publicity value) Print Stories: 106 print stories (in past festivals) (newspapers/periodicals and their websites, approx. circulation 17,670,000; $110,000 ad value; $330,000 publicity value) Radio Stories: 60+, 250+, $120,000+ (in past festivals) Internet: Estimated 15+ million impressions (in past festivals) (social media, news and event sites, sponsors, news media) Outdoor/Billboards/Grassroots: Estimated 18 million impressions (in past festivals) (May-June 2012) Radio Promotions: Estimated $60,000 promotional/ad value (in past festivals) PREVIOUS CORPORATE SPONSORS 14 FINANCIAL PROPOSAL

15

16 CORPORATE SPONSORSHIP BENEFITS PACKAGES PLATINUM SPONSOR: $25,000 GOLD SPONSOR: $15,000 Television Logo/ ID image in promo spots (when possible) Television Logo/ ID image in promo spots (when possible) Radio Recognition tag min. 30 days prior to festival (when possible) Radio Recognition tag min. 30 days prior to festival (when possible) Internet - Logo link on festival sponsor web page - Recognition on festival updates - Hotlink logo on homepage Internet - Logo link on festival sponsor web page - Recognition on festival updates - Hotlink logo on homepage Newspaper - Logo / ID in festival ads Newspaper - Logo / ID in festival ads Grassroots - Logo / ID on posters and invitation pieces - Recognition given for applicable area on poster and invitation pieces (Platinum sponsor only) On-site Promotion - On-site booth (10X20) - Logo on JumboTron (X6) - Mention at the main stage - Company banner on-site (X3) - Ability to choose 1 area of CityFest to brand Grassroots - Logo / ID on posters and invitation pieces On-site Promotion - On-site booth (10X20) - Logo on JumboTron (X4) - Mention at the main stage - Company banner on-site (X2) Passes - VIP passes (X6) Passes - VIP passes (X8) 16 FINANCIAL PROPOSAL

17 SILVER SPONSOR: $10,000 BRONZE SPONSOR: $5,000 Radio Recognition tag min. 30 days prior to festival (when possible) Internet - Logo link on festival sponsor web page - Recognition on festival updates Internet - Logo link on festival sponsor web page - Recognition on festival updates Grassroots - Logo / ID on posters and invitation pieces Newspaper - Logo / ID in festival ads Grassroots - Logo / ID on posters and invitation pieces On-site Promotion - On-site booth (10X10) - Logo on JumboTron (X2) - Company banner on-site (X2) On-site Promotion - On-site booth (10X20) - Logo on JumboTron (X1) - Company banner on-site (X1) Passes - VIP passes (X2) Passes - VIP passes (X4) FINANCIAL PROPOSAL 17

18 SPONSOR TAKE OVER UNIQUE SPONSORSHIP OPPORTUNITIES Family Fun Zone: $25,000 The Family Fun Zone is an area with activities to engage children and their families with the Gospel message. Action Sports: $25,000 This high-energy area attracts young and old alike to witness radical stunt demonstrations from a variety of action sports professionals. Athletes include the nation s top teams in BMX and freestyle motocross. Business/Civic Luncheon: $25,000 This event is designed with a message of hope for business and civic leaders. Your company can be a part of presenting that message. Women s Luncheon: $25,000 The women s luncheon allows women to invite their unchurched family, friends, and co-workers to hear a clear, relevant presentation of the Gospel message by Luis Palau. Donor Appreciation Dessert: $25,000 Saying thank you is important. This dessert reception is designed to thank major donors for contributions and support of the fiscal budget for the festival. If the budget has not yet been met, it may also be a last opportunity to give fundraiser. VIP Hospitality: $25,000 Put your name in front of those who make a Palau festival possible. This chalet offers respite at the festival for major donors, corporate sponsors, and the local executive team as a thank-you for all they have done. 18 FINANCIAL PROPOSAL

19 Pastors & Leaders Conference with Luis Palau: $25,000 This conference is a special time for the local pastors to come together and worship, to be encouraged and energized in ministry and personal life. Luis Palau will share his passion for ministry and evangelism. RE:NEW: $25,000 A powerful evening of prayer, renewal, and worship with Luis Palau and a nationally renowned worship leader. Hispanic Outreach with Luis Palau : $25,000 A special Hispanic rally in the days leading up to the main festival. Luis Palau will share the clear Gospel message along with local Hispanic musicians. YOUR LOGO HERE YES! I would like to join other West Michigan Corporate Sponsors. Please or call Levi Park for more information. Include your name, company, and contact information. All gifts are tax-deductible and deeply appreciated. For more information about giving non-cash gifts (gifts-inkind, stocks, mutual funds, real estate, or other) or to join our Development Team, please contact: Levi Park levi.park@palau.org FINANCIAL PROPOSAL 19

20 Levi Park Festival Director Duffy Johnson Associate Festival Director CityFest PO Box 6603 Grand Rapids @cityfestwestmi 20 FINANCIAL PROPOSAL v4