Spirit media : charismatics, traditionalists, and mediation practices in Ghana de Witte, M.

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UvA-DARE (Digital Academic Repository) Spirit media : charismatics, traditionalists, and mediation practices in Ghana de Witte, M. Link to publication Citation for published version (APA): de Witte, M. (2008). Spirit media : charismatics, traditionalists, and mediation practices in Ghana General rights It is not permitted to download or to forward/distribute the text or part of it without the consent of the author(s) and/or copyright holder(s), other than for strictly personal, individual use, unless the work is under an open content license (like Creative Commons). Disclaimer/Complaints regulations If you believe that digital publication of certain material infringes any of your rights or (privacy) interests, please let the Library know, stating your reasons. In case of a legitimate complaint, the Library will make the material inaccessible and/or remove it from the website. Please Ask the Library: http://uba.uva.nl/en/contact, or a letter to: Library of the University of Amsterdam, Secretariat, Singel 425, 1012 WP Amsterdam, The Netherlands. You will be contacted as soon as possible. UvA-DARE is a service provided by the library of the University of Amsterdam (http://dare.uva.nl) Download date: 07 Jul 2018

02-TOC-pVII-XII.qxd 2-4-2008 22:04 Pagina vii Contents Detailed table of contents List of images Acknowledgements viii xiii xvii Part one: Getting in touch 1 Introduction 3 1 Religion on Air: changing politics of representation 41 Part two: The International Central Gospel Church 83 2 Mensa Otabil: marketing charisma, making religious celebrity 85 3 Christ Temple: Holy Spirit discipline and the born-again subject 125 4 Living Word: formatting charisma and the televisual body 173 Part three: The Afrikania Mission 215 5 Afrikania Mission: Afrikan Traditional Religion in public 217 6 Publics and Priests: dilemmas of mediation and representation 265 7 Defending Tradition: Afrikania s voice in public debates 303 8 Media Afrikania: styles and strategies of representation 323 Conclusion: Making sense 355 Chronology 365 Appendixes 369 References 381 Nederlandse samenvatting 399

02-TOC-pVII-XII.qxd 2-4-2008 22:04 Pagina viii Detailed table of contents List of images Acknowledgements xiii xix Part I: Getting in touch Introduction 3 Power in Presence 5 Charismatic Pentecostalism and African Traditional Religion 9 The International Central Gospel Church and the Afrikania Mission 15 Thinking religion, media, senses: theoretical considerations 19 Religion as mediation 19 The sensibility of religion 22 Cross-sensual media 25 Religious formats 26 Doing religion, media, senses: methodological considerations 28 Studying religion 29 Researching mass media 31 Sensory ethnography 32 Writing and reading 33 Notes 36 1 Religion on Air: Changing politics of representation 41 Introduction 41 The state, broadcast media, and politics of representation 45 Radio and colonial governance 45 Media and nation building 47 Religion on state radio and TV 49 Opening the airwaves 51 Return to democracy 51 FM stations 51 Private television 54 Airtime for sale 56 Negotiating media practice 57 The pentecostalisation of the public sphere 62 Charismatic media ministries 63 Christian media ownership 66 Radio and TV pastor-celebrities 68 Gospel music and Christian entertainment 71 - viii -

02-TOC-pVII-XII.qxd 2-4-2008 22:04 Pagina ix Fear and fascination: African traditional religion in the media 73 Conclusion: religious celebrity, spectacle, and the sensual public sphere 76 Notes 78 Part II: The International Central Gospel Church 2 Mensa Otabil: Marketing charisma, making religious celebrity 85 Introduction 85 Dr. Mensa Otabil: the making of a charismatic figure 90 Self-presentation 91 PR strategies 93 Stage performance 97 Office space and protocol 99 A brand of Black consciousness 101 Life transforming messages 104 Personal transformation 106 Cultural transformation 109 Political transformation 113 A religious vision on modernity in Africa 117 Conclusion: charisma, branding, and religious celebrity 119 Notes 121 3 Christ Temple: Holy Spirit discipline and the born-again subject 125 Introduction 125 Space, spirit, and body in Christ Temple 129 From classroom to Christ Temple 130 Sunday worship service 137 Solution Centre and prayer meeting 139 Annual conferences 144 Raising leaders, shaping vision : making ICGC members 148 Being born again 151 Discipleship classes 153 Water baptism 155 Covenant Families 156 Membership 157 Talent, skills, and lifestyle 160 Leadership 163 Church marriage 163 Conclusion: format, spirit, and the religious subject 167 Notes 169 - ix -

02-TOC-pVII-XII.qxd 2-4-2008 22:04 Pagina x 4 Living Word: Formatting charisma and the televisual body 173 Introduction 173 AltarMedia s Living Word 175 In the AltarMedia studio 176 From audio tapes to DVD 179 The making of Living Word 181 Broadcasting the message 185 Editing Otabil and his audience 189 Watching Living Word 195 Audience research 195 Living Word correspondence 196 Doctrines of sensory perception 198 The eye 199 The ear 202 The touch 203 Receiving the Word, being touched by the Spirit 204 Conclusion: television and the religious subject 208 Notes 212 Part III: The Afrikania Mission 5 Afrikania Mission: Afrikan Traditional Religion in public 217 Introduction 217 An Afrikania service 221 Conceptualising African traditional religion 225 The imagination of Africa 226 The imagination of tradition 227 The imagination of religion 229 Three Afrikania leaders, three approaches to ATR 230 Osofo Komfo Damuah and the early Afrikania Mission 231 Break with the state 234 Damuah s death 234 Afrikania s Second Servant, Osofo Komfo Kofi Ameve 235 Ameve s death 239 Afrikania s Third Servant, Osofo Komfo Atsu Kove 241 Afrikan Traditional Religion in a Christian format 244 Reforming Afrikan Traditional Religion 244 Rewriting the history of civilisation 245 Finding a common form of worship 246 Growing public presence and getting established 248 The Afrikania Mission Headquarters 249 The Afrikania Priesthood Training School 254 - x -

02-TOC-pVII-XII.qxd 2-4-2008 22:04 Pagina xi Spiritual consultation 256 All night prayers 257 Conclusion: dilemmas of sameness and otherness 258 Notes 260 6 Publics and priests: Dilemmas of mediation and representation 265 Introduction 265 Addressing and attracting the people 268 Publics 269 Members 270 Clients 275 Practices of authentication 277 Shrine priests in Afrikania 281 Changing attitudes towards shrine priests 281 Mobilising shrine priests 282 Divine priests versus Afrikania priests 287 Tensions and contention 291 Conversion and initiation 291 Church and spirit possession 293 Public knowledge and secret knowledge 295 Beauty, hygiene, and spiritual power 297 Conclusion: mediating between the public and the priests 299 Notes 301 7 Defending Tradition: Afrikania s voice in public debates 303 Introduction 303 The ban on drumming: sound, spirits, and urban space 304 Libation: cultural heritage and national development 309 Trokosi: tradition, fetish slaves, and human rights 311 Conclusion: in defence of tradition 317 Notes 319 8 Media Afrikania: Styles and strategies of representation 323 Introduction 323 Afrikania in the media: from voice to image 324 Damuah and the media: the voice of spiritual nationalism 325 Ameve and the media: public image and beautification 326 Struggling with media formats 327 Talk shows 328 Afrikania as news 329 - xi -

02-TOC-pVII-XII.qxd 2-4-2008 22:04 Pagina xii The making of Insight 332 Negotiating authority 337 Spectacles of otherness, spectacles of evil 342 Human vultures 342 Beckley s juju: seeing is believing! 345 Christianity under attack 348 Conclusion: formats, technologies, and spiritual power 350 Notes 353 Conclusion: Making sense 355 Dialectics 355 Mediations 359 Technologies 361 Sense 363 Chronology 365 Appendix I: Overview of religious TV programming, February 2004 369 Appendix II: List of Mensa Otabil s messages 370 Appendix III: Christ Temple membership statistics 371 Appendix IV: Afrikania Mission membership statistics 376 Appendix V: Biographical text about Juliana Dogbadzi 377 References 381 Nederlandse samenvatting 399 - xii -