UNIVERSITI TEKNOLOGI MARA INFLUENCES OF MARKET ORIENTATION ON SUSTAINABILITY OF ISLAMIC MICROFINANCE INSTITUTIONS IN MALAYSIA

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UNIVERSITI TEKNOLOGI MARA INFLUENCES OF MARKET ORIENTATION ON SUSTAINABILITY OF ISLAMIC MICROFINANCE INSTITUTIONS IN MALAYSIA SORElL KAZEMIAN Thesis submitted in fulfillment of the requirement for the degree of "Docto r of Philosophy Faculty of Accountancy February 2015

I certify that a panel of examiners has met on 31st December 2014 to conduct tile final examination of Soheil Kazemian on his Doctor of Philosophy thesis entitled "Influences of Market Orientation on Sustainability of Islamic Microfinance institutions in Malaysia" in accordance with Universiti Teknologi MARA Act 1976 (Akta 173). The Panel of Examiners recommends that the student be awarded the relevant degree. The panel of Examiners was as follows: Ruhaya Atan. PhD Faculty of Accountancy" Universiti Teknologi MARA (UiTNI) (Chairperson) M Kabir Hassan, PhD University ofnew Orleans, USA (External Examiner) Nor'Azam Mastuki, PhD Faculty of Accountancy.. Universiti Teknologi MARA (UiTM).. - Stand in for Prof Datuk Syed Othman Alhabshi, PhD Faculty of Islamic Economics & Finance, INCEIF (External Examiner) Mustafa Muhamed Zaill, PllD Faculty of Accountancy, Universiti Teknologi MARA (UiTM), (Internal Examiner) SITI HALIJJAH SHARIFF, PhD Associate Dean Institute of Graduates Studies Universiti Tel<nologi MARA Date: iz" February, 2015 ii

AUTHOR'S DECLARATION I declare that the work in this thesis/dissertation was carried out in accordance with the regulations of Universiti Teknologi MARA. It is original and is the results of my own work, unless otherwise indicated or acknowledged as referenced work. This thesis has not been submitted to any other academic institution or non-academic institution for any degree or qualification. I, hereby, acknowledge that I have been supplied with the Academic Rules and Regulations for Post Graduate.. my study and research. Universiti Teknologi MARA., regulating the conduct of Name of student Student LO. No. Programme Faculty Thesis/Dissertation Title Soheil Kazemian 2011265894 Doctor of Philosophy Accountancy Influences of Market Orientation on Sustainability of Islamic Microfinance Signature of Student Date February 2015 iii

ABSTRACT For the past century. the human has been suffered by "Poverty", Several attempts have been made to tight this particular moral challenge. Since last four decades providing small loans for the vulnerable entrepreneurs" which is called as "Microfinance". has been known as one of the 1110St efficient tools for poverty alleviation. But conventional microfinance or "Microcredit Program" that is based on pre-deterrnined interest 111ay cause 1110re issues for the borrowers, in terms of repaying back the loans. In addition" all contracts based on predetermined interest is strongly prohibited in Islamic rules, which is called...shariah", Therefore, for meeting Muslim clients of microfinance products who were not interested in using microcredit, based on avoiding getting predetermined interest, "Islamic Microfinance" was born in South East Asia. But, after three decades and despite of having great market., Islamic microfinance institutions (Islamic MFIs) still face unsustainability (unsustainable performance) which can result in high poverty rate in. this region. The main purpose of this study is to determine influences of three dimensions of market orientation, namely customer orientation, competitor orientation and inter-function coordination on two aspects of sustainability of Islamic rnicrofinance institutions (management sustainability and financial susrainability).. in Malaysia that is considered as one of the pioneers in Islamic microfinance business. The "stakeholder theory"!" and also SOBle of Islamic behavioral values like "Brotherhood" and '"~AI-Adr~ have been used for supporting theoretical framework of the current research. The current study is conducted based on top two Islamic microfinance institutions in Malaysia, as the samples, namely Amanah Ikhtiar Malaysia (AIM) and The ECOn0111icFllnd for National Entrepreneurs Group (T.E.KUN). TIle used data was gathered fro 01 three categorizes; management level inclusive 60 top managers of AIM and T'EKUN (out of 90)., employee level consists of 300 respondents and finally, customer level inclusive 400 customers from the both Islamic Mf'Is, chosen randomly. Using the variance based structural equation modeling (SEM), partial least squares (PLS) analyses, the results of this investigation have revealed that financial sustainability and management sustainability of Islamic MFIs in Malaysia are found to be influenced positively by their level of being customer oriented. Further, management sustainability of Islamic MFIs is demonstrated to be influenced positively by inter-function coordination. In contrast the results also demonstrated that financial sustainability of Islamic MFls is not influenced positively by competitor orientation and inter-function coordination. Finally, from the analysis, the positive relationships between competitor orientation and utility management sustainability of Islamic MFls did not receive statistical support. iv

ACKNOWLEDGEMENT First and foremost, praise to Almighty ALLAH who granted me strength, patience and ability to accornplish this challenging journey. Thanks to GO0 for blessing Ole during my Ph. D. time through putting the best of people on 111Y path to guide, help and.-slu'vlve 111e. This journey will not be a dream come true without one intellectual person who has been patiently ~ supportively and continuously encouraging me to keep on working hard to complete this thesis. From tile bottom of my heart I would like to express my profound appreciation to 111Y main supervisor, Dr Rashidah Abdul Rahman. I am not be able to express my feelings abollt her, truly. I am extremely blessed and gifted by tile GOD because of having such a great. knowledgeable and perfect supervisor. Prof Rashidah is the closest thing to an angle which I have ever seen. Prof working under your consideration has been n1y life ~ s honor and the most pleasant memory ever. My appreciations is also extended to my co-supervisors, Dr Zuraeda Ibrahim and Dr Abideen Adeyerni Adewale for thier generous and patient to reviews, COl11111ents, and give thoughtful suggestions to improve this thesis. I arn forever grateful and thankful to have 111et and been given the opportunity to work with both of them. I also would like to thank faculty of accountancy ~ Universiti Teknologi Mara (UiTM) and Accounting Research Institute (ARI) for all encourages and supports. My sincere note of appreciation to the director of ARI Dr Normah Omar and deputy directors of ARI AssocProf.0 1" Zuraidah Mohd Sanusi and Assoc Prof Dr Jamaliah Mohd Saad. I have always been benefited and guided by consulting them throughout of this journey. In addition, I also should acknowledge and thank Ph. D. coordinator of faculty ofaccountancy, Dr Suhaily Hassan for her administrative supports. This thesis is dedicated to my deceased parents, Hj, Dr. Zabihullah Kazernian and Hjjah. Zahra Kazemi. I have been feeling influences of their prayers into my life. Maman & Baba! I tried Illy best to make you happy & proud. Hope to I could make it happen. My deepest love and gratitude goes to 111y beloved siblings Dr. Sina, Nastaran, Nazila, Neda Kazemian and Illy dearest sister in law, Dr. Maasoumeh Barghchi. Their interest in education demands this. After my parents, 111Y siblings and sister & brothers in law have been a source of comfort and their prayers and support for me are far in excess of what might reasonably be expected. Forever I am indented them. Last but not least a special tribute to all 111Y continuous encouragements, happiness and friendship. friends in UiTM., PhD peers for their v